{"id":3201,"date":"2020-06-03T12:59:45","date_gmt":"2020-06-03T10:59:45","guid":{"rendered":"https:\/\/en.wubook.net\/blog\/?p=3201"},"modified":"2020-07-03T13:12:16","modified_gmt":"2020-07-03T11:12:16","slug":"consequences-of-covid-19-support-in-the-hospitality-industry","status":"publish","type":"post","link":"https:\/\/en.wubook.net\/blog\/consequences-of-covid-19-support-in-the-hospitality-industry","title":{"rendered":"Consequences of COVID-19: support in the Hospitality industry"},"content":{"rendered":"\n

What support did the hotel industry provide to each other and what should hotel and hostel owners do to recover?<\/p>\n\n\n\n

COVID-19 has influenced the lives of all of us. Our plans, lifestyle, and views have changed. And most importantly, we have learned to appreciate simple things: a walk in the park, meeting with friends, gatherings in cafes, hugs. And, of course, the opportunity to travel, cross borders, discover the world!<\/p>\n\n\n\n

We were forced to go online. But we finally realized that an online visit to the best Museum will never replace a live impression of the city. Online communication with friends in different countries is not a substitute for a conversation over a cup of coffee with the freshest croissant in a street cafe in Paris or over pizza in Naples. And online conferences will never replace live contacts at international meetings that promote business development in different countries. We want to pack our bags, fly and stay in a temporary cozy home that will share our travel experience.<\/p>\n\n\n\n

Pandemic\ncoronavirus and the closure of borders has greatly affected tourism\nand the hotel business. But, as in other areas, this time has\nrevealed our strengths, namely partnership, loyalty and a desire to\nhelp people return to travel. Many representatives of the tourism\nindustry have made a number of decisions in connection with COVID-19\nto support the hotel business. To help you get through this difficult\nperiod and stay on the market.<\/p>\n\n\n\n

WuBook<\/strong> asked its European partners-booking channels-how covid affected their work, what measures were taken to support hotel owners and travelers. By the way, our company also made an anti-crisis offer for accommodation facilities: we made the hotel management system PMS ZAK and the booking module on the site free of charge<\/strong>, and offered a 15%<\/a> discount on all other products. The reason for this decision was the following words: “We can only do this together.”<\/strong> They were also heard in the mouths of everyone who works in the field of tourism.<\/p>\n\n\n\n

For example, the online booking site Airbnb <\/strong>offered to hosts a guide to minimize the impact of COVID-19 on the hotel business. The company said: “We want to work with you to help you get through this difficult time. We work to support you, provide you with resources so that you can do what you do best – offer great hospitality to guests around the world.”<\/p>\n\n\n\n

A new resource has appeared Airbnb.com\/COVID<\/a> for owners of rental properties with valuable information about working conditions in the pandemic, about what questions guests are now asking the most.<\/p>\n\n\n\n

But\nthe most important decision, in our opinion, was the offer to provide\nhousing for medical workers and services that work on the frontline\nof the coronavirus during the crisis. These people are afraid to\nreturn home, so as not to transmit the infection to their family. The\nprogram is designed for 100,000 COVID-19 respondents worldwide. Free,\ndiscounted, or full price is up to the property, but Airbnb waived\nfees for the first 100,000 stays under this program. At the same\ntime, special attention was paid to the issues of residence security.\nThe booking calendar now shows a 72 \u2013 hour interval between\nbookings for disinfection and cleaning. At the same time, we\ncollected complete information and recommendations on how to do this,\nhow to apply social distance, offering guests self-registration and\nordering.<\/p>\n\n\n\n

Of\ncourse, the issue of booking cancellation has become relevant. Here,\nhotels were offered a solution: to make the cancellation policy more\nflexible, which will encourage guests to book more confidently in the\nproperty. At the same time, the OTA makes separate lists of those who\noffered flexible or moderate cancellation conditions, moving away\nfrom the strict framework. Fact: the share of bookings with flexible\npolicies is now 15% higher on the site than it was before COVID-19.<\/p>\n\n\n\n

On\nthe Airbnb website, we noticed a demand for longer stays: there were\nmore requests for seven days and seven nights. Accordingly, you can\noffer weekly or monthly discounts so that guests book for a longer\ntime. But you need to worry about fast Wi-Fi, a convenient workplace\nand a play area for children.<\/p>\n\n\n\n

\nAirbnb CEO\nBrian Chesky recently announced new programs to support\naccommodations, including $ 250 million that will be invested to\ncover costs related to the effects of COVID-19. As the company’s\nfounders recently stated, it is clear to everyone that the\ncoronavirus has had a profound impact on our community, but that\nmoment will pass and travel will return. Our priority now is to\ncontribute to the security of all of us.<\/p>\n\n\n\n

The most famous online booking resource Booking.com<\/strong> he also announced that it was working with placemarks during this difficult period and offered a list of products to restore operations, including them in the API. According to Booking, the hotel business goes through three stages. The first is what we have already seen and are seeing: stagnation. The second is the gradual growth of domestic travel, when people can move freely around their country. Demand for domestic travel is an opportunity for the travel industry to gradually begin to recover. And the third is an increase in international flights and travel to other countries.<\/p>\n\n\n\n

Each\nstage requires a special approach from everyone who works in the\nhotel business and tourism. What recommendations does it give\nBooking.com based on the analysis of guest behavior on the site and\nthe experience of many years of practice?<\/p>\n\n\n\n