05-29-2015, 09:42 PM
Hello and thanks for sharing thoughts.
My (personal) opinion is that to require personal info (the login of FB does it) is kind of blocking the reservation process, not let it flew rapidly. And overall, if you make an offer, why not to use the website of the Hotel and to prefer a social (and also a not professional one) media?
The only answer I can have in this case is a possible Facebook commercial Campaign. So, the first question could be: how high s the impact of a FB campaign? I repeat, in my opinion is really few.
We have data of reservations coming from our Application for FB and they are really poor. The data are "saying" that guests maybe follow you on FB, or Twitter but do use them to make reservations.
So, which is your experience?
Regards
My (personal) opinion is that to require personal info (the login of FB does it) is kind of blocking the reservation process, not let it flew rapidly. And overall, if you make an offer, why not to use the website of the Hotel and to prefer a social (and also a not professional one) media?
The only answer I can have in this case is a possible Facebook commercial Campaign. So, the first question could be: how high s the impact of a FB campaign? I repeat, in my opinion is really few.
We have data of reservations coming from our Application for FB and they are really poor. The data are "saying" that guests maybe follow you on FB, or Twitter but do use them to make reservations.
So, which is your experience?
Regards