HOSPITALITY AND INNOVATION IN THE HEART OF SPAIN

TurisToledo

From zero to success: how TurisToledo revolutionised hospitality with smart management and a 50% increase in direct bookings.

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The results

  • +50% annual bookings
  • 90% customer return rate

The story

TurisToledo was born out of a passion for hospitality and the desire to create a unique experience for those visiting a city with the historical charm of Toledo. Managing tourist flats means facing complex challenges, from booking and communicating with guests to the daily organisation of the business. The owner's vision was clear from the beginning: optimise every process to guarantee an efficient and welcoming service, without sacrificing personal time. Thanks to this determination and the support of advanced tools, TurisToledo has become a point of reference for stays in the city of three cultures.
turistoledo-room

The challenge

Starting a tourism business from scratch without in-depth knowledge of the sector was the main difficulty for TurisToledo. The complexities of managing bookings, combined with the daily unexpected events, put a strain on the owner. However, one element has been crucial: excellent, tailored technical support. "With WuBook there is no 'you can't', but always a 'let's see how you can do it'. This approach has allowed us to face and overcome every obstacle," says the team, emphasising the importance of flexible and innovative solutions to adapt to an ever-changing industry.

"...With WuBook there is no 'you can't', but always a 'let's see how you can do it'...."

The solutions

The adoption of WuBook management software has transformed TurisToledo's business, allowing them to save time and optimise the management of flats in different destinations. From the connection with OTAs to the management of direct bookings through a multi-destination booking engine, WuBook has simplified every operational aspect: communication, invoicing, statistical analysis and control of bookings. The possibility of selling different destinations from the same control panel made the difference, offering integrated and intuitive management, essential for a growing business. The impact of WuBook on the results has been significant. Through reduced distribution costs and efficient management, TurisToledo has seen a 45-50% annual increase in bookings, with a particular boom in direct bookings. This success highlights how the combination of advanced technology and tailored support can turn initial challenges into a winning model in the hospitality industry.

"WuBook's impact on the results has been significant. Thanks to reduced distribution costs and efficient management, TurisToledo has seen a 45-50% annual increase in bookings..."

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